Sales teams can no longer afford time out of the field for the same old training events which leaves you frustrated and over budget. Because of our unique lens of psychology and behavioral science we have created a PROGRAM, NOT an event.
As an early adopter. I firmly believe in the ideas and process of The Art of the Nudge and have directly experienced how small nudges can drive substantive results. I highly recommend this book and CiSquared to all of my CEO colleagues.
CEO, TraderTools-The eFXperts
The leadership tools and DiSC personality profiles really helped me think through the particular strengths of my senior leaders and make adjustments to integrate, align, and get more leverage from my talented team. The sales teams gained tremendous value by learning how to get prospects to more effectively opt-in to Compliance Science, as we captured and relayed better Customer Success Stories. CiSquared’s work was tied directly to our business outcomes of fast revenue growth and increasing sales productivity, while helping inspire the leadership team to pull together and drive towards our growth goals.
CEO, Complience Science
As an early reader of The Art of the Nudge, I have been using the concepts actively. I recently accepted a new role as the CEO of Crown Philanthropic Solutions and used this communication framework to answer the question of whether or not I really wanted to commit to this new position. I am now actively using the other tools of this training to define my key vision and inspire the tremendous potential of the wonderful leaders in the company.
CEO, Crown- Philanthropic Solutions
Reading your book, The Art of the Nudge, has already made an impression on me. Recently, I was having a discussion at a board meeting of a not-for-profit that I work with. We were talking about how we need to do a better job of not simply getting the organization’s stories out there, but instead, finding out what excites and motivates the supporters; in other words, what are their stories?
Managing Attorney, KTK Associates
CI Squared delivered a very impactful Executive Session to our leadership team, including the CEO and several other senior executives. The team immediately grasped the framework and saw how this method of communicating through story could improve SCRA’s business performance by both listening more effectively to our customers and telling compelling stories that break through the clutter of our digital world. As a result, we have included story as an integral part of our customer engagement strategy and sales methodology. Chris and John’s background, experience, and delivery style fit well with our very seasoned business developers and technical leaders.
Chris Van Metre
President of ATI
I recently took over as the new CEO of Extenda. I worked with CI Squared going through their new leadership modules. As a leader who has attended numerous leadership training, I was pleasantly surprised at the additional insights and practical ideas I gained. Although based upon some cutting edge research, the training was pragmatic and practical because we applied the communication framework and exercises to my specific top 3 priorities and critical people. I left with some new ideas to think about realizing my company’s potential. Some have helped already.
CEO of Extenda
“…I hope readers will be vulnerable enough—and wise enough—to take a chance on using the power of storytelling. The Art of the Nudge offers a brilliant way to revolutionize business, so it isn’t just about the almighty dollar but about creating a better culture that benefits everyone. We all have potential we don’t use. There isn’t one of us who can’t use a Nudge now and then. Let this book be the Nudge that takes you off your dirt road and puts you on a superhighway to your full potential, both for your business and for yourself.”
Book Review: The Art of the Nudge by John Geraci and Christine Miles
The CiSquared workshop was the most impactful team building event I have ever attended. I have personally used the knowledge I gained from CiSquared’s communication framework to build a stronger emotional connection with family, friends, clients, potential hires and teammates. I would recommend these workshops for anyone who wants to improve their company, team and personal performance.
N – (K)now what you want to do or accomplish, and more importantly, WHY?
U – Understand the current story being told by you and others in your organization.
D – Develop a new story that empowers people and ignites their passion to take Action
G – Give and tell this story often enough to inspire others to act with their maximum potential.
E – Evaluate progress, celebrate success, and continue to Nudge or adapt.
Within the framework of The Art of the Nudge, you will learn to believe in the untapped potential and power of your brain with some key pictures: The Iceberg, Superhighways and Dirt Roads, and the Elephant and Rider.
Visualizing our TATN Framework as a car, we will introduce you to some key components and complementary tools: Personality Profiles as the tires, Story Gathering as the engine, and Nudges as the gas pedal, to help you powerfully utilize the framework.