Miscommunication and Misalignment are Rampant Today! What Role are you Playing?

Let me start with a Story of one of our key clients. XYZ is a fast-growing technology company, having problems between product development and product marketing. Product development certainly had a big job for their stable applications that were the backbone of the business. They were also quickly transitioning to a nimbler organization with design […]

Not Understanding Your Customer Can Hurt You

Connecting with and understanding customers’ business problems and personal implications is more important today than ever. But in this fast-paced world, bombardment of digital messages, priorities shifting on a dime and never enough time, it’s not easy. However, when you don’t fully understand your customer, you are at great risk. One of CI Squared’s clients, […]

Naughty or Nice?

Family can bring out the best and the worst in us! Why is it that what is touted as the “most wonderful time of the year” can bring on such angst and anxiety?  According to psychologist Leonard Felder, author of When Difficult Relatives Happen to Good People, “most Americans experience significant tension at one or more family […]

Passion – An Asset You Cannot Afford to Waste

How can you ignite passion? According to a Gallup research poll, only 30% of the U.S. workforce is engaged in its work. Shockingly, the vast majority of U.S. workers (70%) are not reaching their full potential. Analyzing how and why your employees are motivated is worth investing in to ensure success and productivity for your […]

Empathy and Understanding, or, Results: A clear case of “And” versus “Or”

Can you have it all with the Human Side of Digital Disruption? I have read several articles recently about the need for empathy and understanding in the workplace. Fortune Magazine, McKinsey Insights, and LinkedIn have all had them. It is often related to the needs and wants of millennials; a generation that wants to make a difference, have a better […]